Business travellers more concerned about upgrades than security
WTM 2004 Special: Nearly a quarter of business travellers would fly more often if they were guaranteed upgrades and over a third are tempted by cheaper fares.
The Corporate Air Travel Survey, conducted online in August 2004 by aviation analysts Airclaims in co-operation with several international airlines, polled over 450 frequent business travellers.
The findings, unveiled in the World Travel Market Global Travel Report 2004-05, revealed most were unconcerned about safety issues, but instead wanted value for money and greater comfort on flights.
Some 24 per cent would travel more often if upgrades were on offer and 35 per cent would fly more frequently if airline prices were cheaper.
Only 6 per cent of business travellers wanted better schedules, while 11 per cent would fly more often if airlines were more reliable and 10 per cent wanted more frequent flyer programmes.
According to the survey, just three per cent were concerned about on-board security while two per cent wanted good overall security.
Business travellers polled also said they were concerned about excessive taxes, the hassle of delays and the downgrading of service to reduce costs.
Although only a small number said improved security would encourage them to travel more often, only 30 per cent said they were comfortable flying to the Middle East. Some 90 per cent were happy flying in Europe, while 76 per cent would have no problems travelling to Asia Pacific and 72 per cent to the US.
Report by Jeremy Skidmore
Ginny McGrath
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