Choice Hotels launches ‘We mean Business’ for corporate travelers
Choice Hotels International is hoping to capture a bigger chunk of the lucrative business travel market with a new ‘We mean Business’ initiative.
Choice is strengthening its managed travel programs and highlighting its renewed focus on providing the right amenities for road warriors.
It also includes enhanced benefits for corporate travel managers.
"Choice continues to expand the breadth of our services to meet the needs of business travelers. We are excited to showcase our improved benefits to corporate travel managers at the world’s largest business travel event," said Tom Disantis, vice president of sales strategy and operations.
"Choice’s diverse portfolio of brands enables our guests traveling on business to find the right option every trip. We’re constantly adapting and improving our brands based on guests’ feedback."
Its corporate travel management offerings will be presented at the 2017 Global Travel Association Convention in Boston next month.
There will also be a Choice Privileges rewards giveaway, open to all delegates.
Enhancements include dedicated corporate contacts who partner in managing business travel programs, preferred rate programs to minimize business travel expenditure and offering ‘Your Extras’ benefits as part of the Choice Privileges loyalty program.
Choice said it is also expanding to nearly every one of the top business markets, ensuring a presence in almost any location for corporate travelers.
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