Crisis Proofing Your Business – a Tourism Teleseminar
Help is at hand for tourism operators and professionals facing crises like staff shortages and computer crashes, or big picture problems like a drop in visitors due to international terrorism, airline collapses or bird flu.
Global expert on crisis management in the tourism industry, Dr David Beirman will offer businesses practice advice during a special teleseminar next month, presented by business consulting firm Icon Tourism.
“There’s plenty a tourism operator can do to minimise the impact of a crisis,” said Dr Beirman.
“Many businesses don’t realise that by following a few simple steps, they can prepare for all kinds of potential problems, big or small,” he said.
“Things like a bushfire, cyclone or airline problems don’t have to spell disaster for tourism businesses.”
Dr Beirman will provide solutions to help tourism businesses of all sizes prepare for a wide range of issues.
His strategies have been used by all manner of tourism businesses – tour operators, attractions, hotels, destination marketing organisations, wineries, and others.
Dr Beirman will be the keynote speaker during the teleconference and web simulcast on August 14.
Principal of Icon Tourism, Manny Papadoulis, said the advice provided by Dr Beirman would be invaluable to tourism operators.
“Crisis proofing your business is like taking out an insurance policy. It makes good business sense,” said Mr Papadoulis.
DATE: 14 August, 2007
TIME: 4pm Western Australian time
VENUE: via telephone or web cast
COST: $AUD19
DETAILS: [email protected] or 0419 194881
Background
Dr Beirman is regularly called upon by countries and tourism authorities around the world to implement recovery strategies in the face of disaster. His practical advice and solutions have helped many tourism businesses in places such as Fiji, Israel, the Philippines, Kenya, SE Asia, the Caribbean and Australia deal with and recover from the impact of disasters including tsunamis, cyclones, terrorism, bushfires, war and crime. Dr Beirman is regular on the international tourism conference circuit, addressing PATA, World Tourism Organisation, APEC, DFAT and other forums. He is the author of Restoring Tourism Destinations in Crisis, has contributed chapters to several books on tourism crisis management and is regularly published in tourism trade journals.
Report by The Mole
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