Cultures meet in Tokyo
Luke Starr, PR guru for the Intercontinental Hotels Group sent me some really interesting images from Tokyo today from the opening of InterContinental ANA Tokyo last week. In the image on the right, a traditionally dressed Tokyo resident is making her way to one of the city’s many springtime cherry blossom viewing spots, oblivious to workers as they unveil a new sign at the rebranded hotel, the InterContinental ANA Tokyo, which is the first of several ANA InterContinental hotels to be launched by IHG ANA Hotels Group Japan.
IHG ANA Hotels Group Japan is the largest international hotel operator in Japan with a combined estate of 42 hotels and more than 12,000 rooms across the country.
The company was formed on 1 December 2006 as the hotel operating joint venture of IHG, the world’s largest hotel group by number of rooms, and ANA, Japan’s leading airline.
The second image left shows InterContinental ANA Tokyo managers making their way through the cherry blossoms to welcome colleagues to the rebranded hotel.
When the company was launched last year Andrew Cosslett, Chief Executive of IHG, said, “This deal marks another significant step for IHG as we continue to develop our brands throughout Asia and we are delighted to be in partnership with ANA which has a reputation for high standards and quality of service.
This joint venture will turn IHG ANA Hotels Group Japan into the country’s leading hotel operator and is consistent with our strategy of expanding our presence in key markets making IHG the first international hotel company with a large scale multi-brand presence in Japan.
We believe that all three co-brands – ANA-InterContinental, ANA-Crowne Plaza and ANA-Holiday Inn – will benefit significantly from the arrangement and collectively have great potential to become the first choice in Japan for our guests, our owners and our people.”
ANA President and CEO Mineo Yamamoto said, “This is a great day for ANA Hotels and Resort and our joint venture with InterContinental Hotels Group, one of the world’s most well-known and prestigious hotel companies, which will bring our hotel guests the benefits of enhanced hotel operations under powerful co-brands and will enable our employees to take advantage of truly global training and personal development programs.
In addition, our hotel owners will enjoy the benefits of industry-leading hotel operating systems and our shareholders will benefit from the value that comes from working with a global partner, a superb platform from which to strengthen our hotel business, grow the co-brands and develop our people, in order to benefit our guests, our shareholders, our employees and our business partners in Japan.”
More information is available at www.ihganahotels.com
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