Easyjet Holidays releases first ESG impact report
EasyJet holidays has released its inaugural Impact Report, outlining the benefits of the brand’s Environmental, Social and Governance (ESG) strategy, ‘Holiday Better’.
The report aims to show the impact and progress made throughout 2024.
The three core goals that guide the ESG strategy are:
Create Better Holiday Choices: The aim to make more sustainable travel affordable and accessible to all. EasyJet holidays is working with hotel partners to achieve globally recognised sustainability certifications to ensure all customers can make better holidays choices at no extra cost.
In addition to the animal welfare policy announced in March 2024, easyJet holidays has launched electric vehicle transfers in partnership with its Destination Management Company in Greece, and joined forces with the Global Sustainable Tourism Council. Over 300 hotels have signed up for GSTC sustainability training
Keep Our Holidays Special: By supporting locally owned businesses and communities, easyJet holidays is looking to maximise the benefits and minimise the negative impacts of tourism. With a focus on lesser-known destinations, easyJet holidays is looking to offer customers experiences away urban tourist hotspots. Ways they have done this include partnerships with Destination Management Companies (DMCs) and the introduction of food waste reduction AI technology in Costa Adeje.
It has resulted in 56% reduction in buffet waste at Bahia Principe Sunlight Costa Adeje following the implementation of the Winnow AI Technology partnership. There has been increased income for the tourism sector in Akureyri, Iceland, following the launch of easyJet holidays last winter.
Transform Travel for Everyone: By embedding sustainability into business decision and behaviours, easyJet holidays is looking to drive meaningful change within the industry. As part of this, easyJet holidays has formed key partnerships with:
UN Tourism: Working to develop the first tourism specific ESG Framework, including an investigative survey with hundreds of hotel and DMC partners.
ICRT Global: As a founding partner of the not-for-profit organisation, easyJet holidays is providing support towards ICRT Global training courses.
ABTA: working closely with ABTA on sustainability in travel and making progress towards joint ESG goals.
Matt Callaghan, easyJet holidays’ COO, said: “Our first Impact Report marks a significant milestone for us on our journey to support our customers to Holiday Better.”
“Now is the time to deliver progress in order to meet both short and long term.”
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Learn more about : easyJet Holidays ( United Kingdom )
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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