About us
Central Florida’s Polk County is conveniently located between Orlando and Tampa, and an easy drive to Central Florida attractions and the Gulf and Atlantic beaches. Polk County offers something for everyone, including Florida’s newest attractions, LEGOLAND Florida Resort and Safari Wilderness; and some of Florida’s most historic; including Bok Tower Gardens, Westgate River Ranch Resort (the Southeast’s largest dude ranch), and Frank Lloyd Wright’s 13 structures at Florida Southern College. With 554 fresh water lakes, the area offers great fishing, adventurous airboat eco tours and exciting water sports. Wonderful parks, preserves and trails captivate visitors with Polk County’s natural beauty. Who We Are and What We Do Polk County Tourism and Sports Marketing (PCTSM) – known outside the county as Visit Central Florida – is a division of Polk County Government. As Polk County’s official tourism and sports marketing ...Read more
Company Name : Visit Central Florida
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News & announcements
  • 23 Jul 22

    New ways to experience fun on Florida’s Historic Coast
    With more than 455 Years of history, there are innumerable ways to experience the storied ...Read more
  • 23 Feb 22

    Florida tourism continues to top pre-pandemic levels
    Recent data showed Florida tourism continues its stellar recovery with 30.8 million tourist visits in ...Read more
  • 08 Feb 22

    The Story of Edward Bok & Bok Tower Gardens, Central Florida
    Learn about Bok Tower Gardens in Central Florida. On this episode of Expert Panel Insight, ...Read more
  • 05 Oct 21

    Partner News
    Central Florida Spring Break Ideas for Your Family
    Central Florida is one of the top destinations for a fun, family-friendly spring break. With ...Read more
  • 05 Oct 21

    Partner News
    Visiting Lakeland for the Weekend
    See how much fun you’ll have when you visit Lakeland, FL. Tour the world’s largest ...Read more
  • 05 Oct 21

    Partner News
    Top 10 Reasons to Visit LEGOLAND Florida in 2021
    In honor of LEGOLAND Florida Resort celebrating it’s 10th birthday in 2021, we’re giving you ...Read more
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