Explore puts extra focus on Europe, US

Tuesday, 17 Mar, 2009 0

SYDNEY – Explore Holidays aims to strengthen its niche market position as a long haul and independent travel specialist with the launch of a new product range.

It plans to sharpen its focus on products and services offered with the aim of becoming Australia’s number one specialist travel wholesaler.

General manager David Infirri said the company had taken an important strategic step in concentrating on its key offerings for the independent travel sector, whilst introducing new long haul destinations to service the market.

“In such a dynamic industry as travel, it is important to constantly re-evaluate your position to ensure you are staying modern and relevant,’’ he said.

“Our range to the Americas and further expansion of UK and Europe will also be greatly enhanced as we incorporate the product now available from the USA based Liberty business.”



 

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Ian Jarrett



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