Irish Good Food Marketing Effort
Good Food Ireland has been established as the showcase of Irish food, This unique marketing group is driven by good food suppliers and producers who have a belief in quality Irish produce.
In an effort to make the most of the connection between food and tourism, Good Food Ireland:
• Sells hampers filled with the best Iish artisan produce and can be sent as gifts to any part of the world.
• Has B&B’s that only offer the best home-cooked breakfasts
• Provides food-focussed tours of Ireland
• Books restaurants free
• Promotes the link between the artisan food producer and the consumer
All Good Food Ireland members must:
• Demonstrate the link with local artisan partners by highlighting them on menus
• Showcase the taste and flavour of indigenous Irish foods
• Only serve Irish beef and ultimately exclusively use only Irish meats and poultry
• Prioritise the use of the core ingredients of Irish cuisine – lamb, pork, dairy, fish and seafood
• Prioritise and feature Irish potatoes, vegetables and fruits in season
• Support and prioritise home baked, in-house cooking/production, handmade items
The organisation attends food exhibitions all over Europe in an effort to promote Irish food and tourism.
Valere Tjolle
Valere
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