LATAM teams up with Affilired to boost US direct sales
LATAM Airlines has appointed performance marketing agency Affilired to power its affiliate campaigns across the US.
The affiliate marketing specialist helps travel firms maximize their campaigns and increase direct sales.
This strategic partnership will enable LATAM Airlines to leverage Affilired’s multi-network affiliate approach to reach a more diversified audience.
The partnership will boost LATAM Airlines’ affiliate campaigns, which will ultimately help increase US bookings.
Daniela Méndez, Head of Digital Marketing at LATAM Airlines said: “We are very happy to be generating this synergy with such a great affiliate partner like Affilired.”
“They will be key to generating greater brand positioning in this part of the continent.”
Affilired focuses on the travel and tourism industry, helping to drive revenue through its multi-platform connectivity solution.
It has successfully managed digital campaigns for leading brands like Melià, Iberostar and Millennium Hotels.
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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