MSC Cruises to show World Cup matches on every vessel

Wednesday, 30 Apr, 2010 0

SYDNEY – MSC Cruises has acquired the rights from IMG Media to broadcast the 2010 FIFA World Cup games aboard the eleven vessels of its fleet.

“Our guests will be able to experience the thrill of the event and enjoy football fever as if they were in South Africa’” said Pierfrancesco Vago, CEO of MSC Crociere.

The games will be broadcast in the public areas and selected bars. Ships with sports bars will be specially branded for the games.

Dedicated areas will be decorated with football pennants, balloons and paper decorations with the teams’ colours.

Special cocktails for each nation will be served at the bars, such as the English favourite, Pimm’s and ginger ale, or the Italian cocktail comprising of Campari, Martini rosso and soda water.

Hamburgers, hot dogs, crisps and beers will be available at the restaurants to create a typical stadium atmosphere.

On board shopping galleries will stock a variety of themed items including the Havaianas flip-flops, bearing the colours of the different participating countries.

The 2010 FIFA World Cup will be staged from June11-July 11. The final will be played in Johannesburg.



 

profileimage

Ian Jarrett



Most Read

Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know

Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham

Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago

Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research

Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact

Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference

Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role

Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal

Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination

Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness

Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future

Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
TRAINING & COMPETITION
Skip to toolbar
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...