Name your own rate hotel launches
SINGAPORE – A budget Singapore hotel is offering ‘pay what you want’ rates to mark its opening.
Customers can log onto the hotel’s website (www.paywhatyouwant.com.sg) during designated sales periods and name their price for available rooms ahead of the opening of Accor’s Ibis Singapore on February 12.
Hiro Inoue, Ibis Singapore marketing director, said bids have gone as high as S$100 dollars but that any price offered – even one dollar – would be accepted, subject to availability.
“Given the current economic turmoil people are seeking deals, which is adding to the appeal of the promotion. But regular travellers are also seeking value accommodation,” Inoue said.
AFP said several thousand visitors have registered since the promotion began on Wednesday, and the first days’ rooms were sold out in minutes with bookings coming from all over the world, he added.
However, Accor has no plans as yet to use the bidding system for its other hotels, Inoue said.
Ian Jarrett
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