NYC tourism appoints new marketing chief
New York City’s official tourism marketing agency NYC & Company has named Abby Spatz as chief marketing officer.
Reporting to CEO Fred Dixon, Spatz joins from spa brand Bliss where she was head of marketing and communications.
She has more than 20 years experience in marketing at lifestyle and travel brands including Hilton, Ebay, Chanel and American Express.
She also worked with the Atlanta Convention and Visitors Bureau in the run up to the 1996 Olympic Games.
"Abby is a forward-thinking and accomplished marketing executive who will play a critical role in spreading the welcoming image of New York City’s five boroughs around the world," said Dixon.
"We are dedicated to inspiring travel to the City, and Abby’s wealth of experience will help expand the future potential of the industry and motivate visitation."
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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