Pacific Asia Travel Association (PATA) UK & Ireland has appointed five new committee members.
Nominated by the existing board and committee, PATA welcomes:
Jonathan Goldsmith, Head of Product Sales at cazenove+loyd
John Parker, Product Manager at Premier Holidays
Gavin Dixon, Product Manager at Freedom Destinations
Fiona Scott-Evans, Product & Contract Manager at BA Holidays
Tom Masson, Sales Manager at Air New Zealand
Chairman Chris Crampton said: “It’s a pleasure to welcome these new voices to the PATA team, each brings a wealth of industry experience and knowledge and will be a great asset.
Their individual insight, from trade sales and luxury to tailormade travel and consumer trends will be invaluable.”
The PATA STARS programme provides the latest data to support agents.
“Joining the PATA committee offers a great platform to work with others to further raise the region’s profile and develop business opportunities,” said John Parker of Premier Holidays.
“In particular, I am keen to advocate the increasing importance of responsible and sustainable travel as well as the promotion of lesser-known regions.”
Parker noted upcoming trends for 2025: “We will see continued growth to some of the traditionally smaller/lesser-known resorts in our Far East destinations.”
“For example, whilst business into Phuket has flat-lined a little, Khao Lak, Krabi and even the smaller islands of Phi Phi, Koh Yao Yai and Koh Yao Noi in Thailand have seen really strong growth.”
PATA has a full calendar of travel agent events for 2025 which will be announced next month.
Travel businesses interested in joining PATA as a member: https://pata.org.uk/pata-membership/become-a-member/
















