Pullman, ibis on track for growth
HONG KONG – Pullman trains in Britain were luxury railway services that operated with first class carriages and a steward service.
“Today Pullman is the fastest growing 5-star hotel brand in the Asia Pacific,†says Michael Issenberg, chairman and CEO, Accor Asia Pacific
Currently 13 Pullman hotels are in operation throughout Asia Pacific and a further 18 are committed to development.
The Pullman brand was officially launched in Asia in January 2008 and expansion of the brand is on track to have 100 Pullman hotels throughout the region by 2015.
Accor remains on track to open more than 50 hotels throughout Asia Pacific in 2009.
“Accor will achieve its previously announced expansion objectives in 2009, despite being a period that has provided fresh challenges with the tightening of financial markets,†said Issenberg, speaking at an event to announce the ibis Hong Kong Sheung Wan development – a 550 room hotel in downtown Hong Kong,
“We have experienced a surge in demand for new management contracts, particularly for our non standardised brand portfolio including the Pullman, Mercure and All Seasons hotel brands.
“This upswing in demand has positioned the Pullman brand as the fastest growing 5-star hotel brand in the region,” Issenberg said.
China remains the country with the greatest numbers of hotel openings with 14 Accor hotels opened year to date and a further 10 hotels to open before year-end. This includes Accor’s first hotel for Taiwan – Novotel Taipei Taoyuan International Airport.
Twenty-one ibis hotels will open throughout the region in 2009.
By year’s end there will be 42 ibis hotels in China and the second ibis hotel in India, where a further 15 ibis hotels are committed.
Earlier this year, Accor opened the Ibis Singapore on Bencoolen, a 538-room hotel that has enjoyed a strong start, achieving 87 percent occupancy for the months of August and September.
Ian Jarrett
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