Romagna – first Italian truly green tourism destination
Happy kids at Hotel Caribia – Green Gold award winner
The process "demonstrates that Romagna has some world-class green businesses" – unlocks global marketing.
The results of the pilot project to green Romagna tourism have been announced. The Hotel Caribia in Cervia and Camping Marecchia of Pennabilli, both got gold awards after the visit of a team of Italian and British inspectors. Now 27 of the participating tourism businesses have been inspected and have become part of Green Tourism with the majority of them receiving a silver award.
The gradings from the world’s biggest and most respected green tourism grading and advisory service have also unlocked many marketing opportunities including FAM visits from overseas tour operators and journalists and global green market exposure.
The Romagna green businesses are:
Gold Award:
Camping Marecchia: Hotel Caribia:
Silver Award:
Hotel Krone: Hotel Bahamas: Hotel Missouri: / Hotel Baya Strand: Relais Villa Roncuzzi:
Piadineria della Luana: Piomboni Camping Village: Hotel Villa Claudia: Hotel Majestic:
Hotel Bellettini: Hotel San Remo: Casa Cortese B&B: Hotel Granada: Hotel Anastasi:
Hotel Derby Exclusive: Just Suites: Hotel Luxor Milano Marittima: Hotel Baya Strand:
Hotel Solemare: Hotel Antares: Hotel Villa Gaia: Hotel Luxor Igea Marina:
Hotel Giuliana: Hotel Mazzanti:
Bronze Award:
Awaiting Grading:
Hotel Delfino: Villa Ginanni Corradini: Hotel Roma: Hotel Rosenblatt:
All of the companies will now be able to put up their green plaques with confidence, make enhanced green offers to a global market of clients and save money and energy into the bargain.
Said Jonathan Proctor, Technical Director of Green Tourism who led the Italo/British inspection team:
"This is a great achievement for all and demonstrates that Italy has some world class green businesses."
""As a team we identified many areas for cost savings from aerator taps which have high flows to improvements to air conditioners, refrigeration units and boilers."
Said Andrea Nicholas, Green Tourism CEO: "We are extremely pleased to welcome the first businesses in Italy into the Green Tourism family."
"As the founding members in Italy they are ambassadors for Green Tourism and will attract holiday makers from other parts of Europe that have yet to discover this amazing destination."
The Romagna initiative has enabled local tourism businesses to save money and have their offers audited and certified. This provides a credible globally-recognised branding so that the ever-increasing group of discriminating green clients can be sure that they are getting the real green thing.
More about BestofRomagna at: http://www.bestofromagna.com and http://www.Facebook.com/Bestofromagna
Find out more about Romagna on a FAM trip HERE
Green Tourism Seminar in Romagna HERE
Valere Tjolle
@ValereTjolle
Valere
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