Royal Caribbean reveals age of its new-to-cruise customers
Royal Caribbean claims the average age of its adult first-time cruisers is just 42, which is 13 years below the industry average.
The cruise line said it expects its passenger numbers to grow 63% over the next five years, fuelled by families who make up a quarter of its overall guests.
Latest Royal Caribbean figures also showed that last year group bookings made up of friends and family accounted for 20% of all passengers, and 32% of those were new-to-cruise.
It said growth from the new-to-cruise market is expected to remain strong for 2017 as 48% of non-cruisers had expressed an interest in taking an ocean cruise in CLIA’s most recent Cruise Industry Outlook.
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
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