Seaworld Entertainment has finally accepted the inevitable and agreed to scrap theatrical killer whale shows at its San Diego park.
The company laid out plans to replace Shamu shows with displays focused on ‘conservation’ in a presentation to investors.
"In 2017 we’re going to launch an all-new orca experience with a conservation theme in a more natural setting," said SeaWorld CEO Joel Manby.
"We are not limited to any one animal, to any one show, to any one attraction. We are listening to our guests, we’re evolving as a company, we are always changing."
The move affects only the San Diego park which was on notice to phase out orca shows as a condition to granting permission to build the $100 million ‘Blue World Project’ featuring larger orca tanks.
Although SeaWorld said it would appeal that decision by the California Coastal Commission, the project is unlikely to happen.
"I’m not comfortable putting $100 million into a market when there is a regulatory question," Manby said.
The news has not impressed lawmakers and activists who have called for more radical changes.
"Much more needs to be done and I would urge the company to curtail the breeding of their orcas and partner in the creation of ocean sanctuaries," said Rep. Adam Schiff who is tabling federal legislation to phase out all orca captivity.
This was echoed by state Assemblywoman Lorena Gonzalez who said: "Today’s acknowledgement by SeaWorld does not end our push to halt inhumane orca captivity and breeding practices, but it’s a step in the right direction."
Predictably, SeaWorld’s most vocal critic People for the Ethical Treatment of Animals was also unimpressed.
"SeaWorld is not doing enough by merely ending its ‘tawdry circle-style shows," said PETA director Jared Goodman.
"PETA is calling on SeaWorld to stop breeding orcas and start building sea sanctuaries where they can experience an actual natural setting and finally thrive," Goodman said.
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