Starwood banner back in Perth
Starwood is heading back to the booming Perth hotel market following the signing of a management agreement to operate the former Citigate Perth under the Four Points by Sheraton banner.
The company left the Perth market 18 months ago when the Sheraton was rebranded as a Pan Pacific.
Starwood’s regional vice president for the Pacific, Sean Hunt, said the 277-room property was undergoing “a comprehensive capital improvement programme” to upgrade facilities before the June 1 reopening date.
“We are responding to the growing demand for lifestyle brands in the hospitality industry. In this case, our target is the mid-market, value-for-money segment,” he said.
The property – located opposite the 14,500-seat Perth Arena, which is currently under construction and due for completion in the third quarter of 2012 – will join hotels in Sydney and Geelong in the Australian Four Points stable.
Ian Jarrett
Have your say Cancel reply
Subscribe/Login to Travel Mole Newsletter
Travel Mole Newsletter is a subscriber only travel trade news publication. If you are receiving this message, simply enter your email address to sign in or register if you are not. In order to display the B2B travel content that meets your business needs, we need to know who are and what are your business needs. ITR is free to our subscribers.

































Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
Singapore to forbid entry to undesirable travelers with new no-boarding directive
Euromonitor International unveils world’s top 100 city destinations for 2025
U.S.A. and Israel attacks on Iran impact air movements in the Gulf (Update 1.00pm CET)
Global tourism exceeds 1.5 billion travelers announces UN-Tourism