Terror alerts ‘to boost UK tourism’

Saturday, 29 Aug, 2006 0

Concern over flying following UK airport terrorist alerts is likely to boost domestic holiday taking, according to new research.

The findings show that 14% of Britons are more likely to holiday in the UK in the future in light of the suspected terror plot, indicating a lack of trust in the safety of air travel.

This is corroborated by over a quarter (28%) of people saying they were not reassured by Britain’s ability to respond to travel terror threats.

Also, a fifth (20%) of Britons felt that the security measures put in place in Britain’s airports by the government following the terror threat were not severe enough.

The findings come from latest research by global market information provider TNS OnLineBus.

Group director of omnibus services Sue Homeyard said: “The OnLineBus research demonstrates a continuing lack of trust amongst Britons in the safety of air travel following the terrorist threats.

“Providing the poor weather isn’t a deterrent, British tourism levels could experience a boost as a significant number of people consider holidaying in the UK rather than abroad.

“A surprising percentage of the population were unaware of the potential lack of coverage from their travel insurance providers meaning that travellers may experience further disappointment as they learn there will be no compensation for their abandoned travel plans.”

Almost half (46%) of Britons are not aware that many travel insurance policies may not pay compensation for disruption to travel plans caused by terrorist threats. This figure rose to 63% amongst 16-24 year olds, whilst older generations were more shrewd with only 37% of 55-64 year olds not realising the potential shortfall in travel cover.

The study also found that:

  • 17% of Britons do not plan to holiday abroad, regardless of the terror threats

  • 64% said the terror threats make no difference to their travel plans outside the UK

  • Men were far more likely than women to see the government’s reaction to the terror threats as ‘too severe’ (16% versus 9% of women)

Report by Phil Davies



 

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Phil Davies



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