Thailand thanks UK operators for support
Tourism officials in Thailand have thanked UK operators for helping to boost sales to the country following the recent troubles in Bangkok.
The Tourism Authority of Thailand’s London office said it was pleased with how quickly the incidents over the Easter weekend, were resolved by the Thai government.
“The demonstrators have since been cleared from the city and life in Bangkok, for locals and visitors, has returned to normal,” said a spokesman.
“Songkran celebrations are in full swing in Bangkok, and across Thailand. Everyone is enjoying the Thai New Year.”
TAT London director Tanes Petsuwan said “I would like to express our thanks to our travel partners for their continued support to help us promote Thailand in the positive light it deserves as an amazing holiday destination.
“We hope that the news is short lived amongst the UK market and we continue to have faith in the British consumer as a resilient traveler and hope that Thailand, will once again, bounce back with little harm done.”
Following the airport closure due to protests back in December 2008, TAT London put together a recovery tactical marketing campaign.
Joanna Cooke, senior marketing and PR Executive said: “We worked with over 10 tour operators, to help re-boost Thailand sales. This has proved a great success with our partners reporting increased sales since the end of December to date.
“In light of recent events, TAT London will not be applying for additional budget just yet, but working closely with their media contacts to ensure ample positive press coverage.”
By Bev Fearis
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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