TrekAmerica launches online community
TrekAmerica has launched an online community platform which it claims will change the way online social media is used in the travel industry.
Once they have booked, trekkers will be given their own personal URL linked to a profile page
It will be pre-loaded with their details and an interactive map of the tour they have booked.
Travellers will be able to invite friends and family to login to their profile and keep track of their journey.
They can upload photos and videos, write travel blogs, post comments to Facebook and send tweets whilst on their TrekAmerica road trip.
Customers will be incentivised to post content on to their site with Trek Points, redeemable for discounts on future trips.
The specialist said with a 99% satisfaction rating, it is happy for past passengers to act as ambassadors for the brand.
By Bev Fearis
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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