UK poll shows lack of concern for the environment
Over two thirds of Brits admitted they won’t even be thinking about the impact their summer holiday could have on the environment, according to a survey.
The Summer Lifestyle Report, conducted by broadband, telephone and media company Tiscali, showed 67% do not consider their carbon footprint.
Instead, what bothers Brits most is the possibility that their accommodation won’t live up to scratch (28%) or luggage might go missing (26%).
British travellers aspire to long haul destinations, with 16% of respondents said their dream holiday would be to the USA, Australia (15%) and the Maldives (13%).
Only 4% would consider booking a holiday in the UK in the next 12 months, despite the fact that 54% remember childhood holidays in the UK.
Alex Hole, Tiscali’s online media director, said: “Lower flight costs and last minute breaks are encouraging us to go for guaranteed sunshine and even exotic holidays.
“The government’s new carbon calculator might get people checking out the carbon cost of their holiday but it’s obviously not putting the Brits off their favourite sunny destinations.”
The survey polled a representative sample of 3,264 adults in the UK.
Report by Bev Fearis
John Alwyn-Jones
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