Visit England launches green London map at the Savoy

Saturday, 22 Mar, 2011 0

Ethos of the map to illustrate how a green London weekend is accessible and affordable

New green map launched today features sustainable places to eat, sleep, shop and, have fun and also contains useful information on getting around the capital and how to discover some of the city’s lesser-known attractions. 

The map will be downloadable from Visit England’s website (www.enjoyengland.com/greenlondon
“Sustainable tourism is an increasingly integral part of our industry,” says James Berresford, VisitEngland Chief Executive “and we are delighted to be launching Green London, the first map to exclusively highlight green businesses around the capital.”

Now, thanks to the new map from VisitEngland,  greentraveller.co.uk, headline sponsor  Fairmont Hotels & Resorts, with the support of Visit London, it’s possible for everybody to enjoy themselves  in London, safe in the knowledge that every pound spent is going towards businesses run along ethical lines.

Green London brings together restaurants, hotels, cafes and attractions, many approved by the Green Tourism Business Scheme, all listed on the handy, pocket-sized map.

The map was created with Richard Hammond, Chief Executive and Founder of www.greentraveller.co.uk and will be available free at eight Tourist Information Centres in and around London including the Britain and London Visitor Centre on 1 Regent Street.

The ethos of the map is to illustrate that a ‘green’ weekend in London is accessible and affordable for all visitors, regardless of budget .  “Green London makes it easy for travellers to discover all that our amazing capital city has to offer,” says James Berresford, “mixing luxury brands such as The Savoy with smaller, innovative businesses that run on ethical principles and specialise in offering locally-sourced and Fairtrade goods.”

The map will launch in the UK’s first-ever Climate Week , on the 22nd March at one of London’s most  iconic hotels, The Savoy,  a Fairmont Managed Hotel.  “The Savoy has made a substantial investment to achieve our aim of being the most sustainable luxury hotel in London,” says Debra Patterson, Environmental Ambassador for The Savoy.  “This map represents a wonderful opportunity to share with our guests the very best initiatives taking place in the hotel and throughout the capital and we are delighted to support it.”
 
Livia Firth, owner of Eco Age said: "There is no excuse anymore not to be aware of how to be more environmentally friendly in London or not to know where to shop for your eco lifestyle! This guide is a treasure!"
 

Valere Tjolle
Valere Tjolle is editor of the Sustainable Tourism Report Suite. Get FREE contents guide to Sustainable Destination Report CLICK HERE: Special Offer on Sustainable Tourism Marketing Guide CLICK HERE Special Offer on Sustainable Tourism Ministers Briefing CLICK HERE
 
 



 

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