WTTC’s hotel sustainability initiative reaches 1,700 properties
The World Travel & Tourism Council’s Hotel Sustainability Basics initiative has now verified over 1,700 hotels in 70 countries worldwide.
The Basics program helps hoteliers on their first steps to improve their sustainability ratings.
WTTC President & CEO Julia Simpson marked the achievement and highlighted the commitment of the industry towards more sustainable practices.
Verified hotels include those in major tourist destinations such as France, China, Mexico, India, Germany, South Africa, Philippines, and Norway.
Major hotel brands which have now adopted ‘Basics’ include Jin Jiang, one of the world’s biggest hotel groups with more than 10,000 hotels, European hotel giant Louvre Hotel Group, Choice Hotels, and Radisson Hotel Group.
Other major travel brands joining the initiative include Intrepid Travel, British Airways Holidays, HBX Group, WebBeds and Abercrombie & Kent.
This independent hotel sustainability verification program, overseen by Green Key and SGS, enables hotels of all sizes to follow a 12-step program aimed at reducing carbon emissions, promoting conservation, and ensuring local communities benefit.
“Our goal is to have a globally recognised trademark that shows customers at a glance, that a hotel is supporting the planet by saving energy, cutting plastics and protecting nature,” said Julia Simpson, WTTC CEO.
‘We launched the hotel sustainability scheme only a year ago and the uptake has been incredible.”
Related News Stories: Palladium Hotel Group – TravelMole WTTC report hails transformative power of AI – TravelMole Partner News – TravelMole The Red Sea – TravelMole WTM London Paris Olympics 2024: A Spectacle of Change and Innovation … Inghams – TravelMole
Related News Stories: WTTC's Hotel Sustainability Basics Surpasses 1700 Properties WTTC's Hotel Sustainability Basics Reaches 3,400 Verified Properties WTTC's Hotel Sustainability Basics Surpasses 1700 Properties | News 2023 Serve 360 Report: Environmental, Social, and Governance ... Latest WTTC News & Press Releases | World Travel & Tourism ... Hilton 2019 Corporate Responsibility Report Hospitality industry: All your questions answered (2024 update) The Rezidor Hotel Group 2012 RESPONSIBLE BUSINESS REPORT 2022 Hotel Water Conservation | Seattle Public Utilities
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Have your say Cancel reply
Subscribe/Login to Travel Mole Newsletter
Travel Mole Newsletter is a subscriber only travel trade news publication. If you are receiving this message, simply enter your email address to sign in or register if you are not. In order to display the B2B travel content that meets your business needs, we need to know who are and what are your business needs. ITR is free to our subscribers.

































France prepares for a massive strike across all transports on September 18
Turkish tourism stalls due to soaring prices for accommodation and food
CCS Insight: eSIMs ready to take the travel world by storm
Germany new European Entry/Exit System limited to a single airport on October 12, 2025
Airlines suspend Madagascar services following unrest and army revolt