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Cruising Through Innovation: A Dialogue with Keli Washburn from Globus
Keli Washburn, a seasoned business development manager at Globus family of products, delves into the brand’s enduring stability and its recent foray into river cruising, particularly in Europe. With meticulous attention to detail, Washburn highlights the distinctive features of Globus river cruises, emphasizing spaciousness and award-winning design. She also reveals the company’s plans for expansion, including the launch of a 128-passenger ship on the Bordeaux river. Washburn discusses how Globus tours have evolved over the years, becoming more inclusive and responsive to customer feedback, with options like choice touring introduced in 2019. Moreover, she sheds light on the demographic makeup of Globus customers, ranging from middle to upper-middle class, with a diverse age range. This interview offers a comprehensive insight into the world of Globus Family of Brands, showcasing its commitment to delivering exceptional travel experiences.
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