MSC Unveils Exciting 2026 Southampton Cruise Lineup: A Conversation with Steve Williams

 

Graham McKenzie engages in a lively discussion with Steve Williams, representing MSC, about the highly anticipated launch of their 2026 Southampton cruises. Williams reveals the strategic decision to launch earlier than usual, driven by feedback from trade partners and the desire to offer diverse itineraries. From short party cruises to scenic routes including Cove, Ireland, and the Icelandic fjords, MSC aims to cater to varied preferences. The interview highlights the overwhelming interest in the new itineraries, underscored by strong initial bookings, while also shedding light on MSC’s loyalty program, offering enticing benefits to prospective cruisers.

 

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