Americans’ travel demand remains sky high
Almost all Americans travelers are considering a trip within the next six months, says the latest Longwoods International tracking study of American travelers.
It finds 94% plan to travel in the next six months, while less people are concerned over travel spending.
Those concerned their finances would impact upcoming travel plans dropped from 29% in May to 23% in June.
This is the lowest percentage of the year.
“Travelers are anxious to be out on the road and in the skies, and they have made travel a spending priority,” said Amir Eylon, President and CEO of Longwoods International.
“If current patterns continue, 2024 will be a very good year for the travel industry.”
The recent study also found shifting attitudes about electric vehicles.
It cited 13% of travelers using an EV on an overnight trip in the last six months, which is down from 20% last August.
Also declining is the number of people likely to use an electric vehicle on their next trip.
The top reasons for travel are to visit friends and relatives (56% – up from 48% a year ago); visiting a beach or waterfront and taking a road trip.
There has been a slight improvement in American travelers’ perception of customer service as 68% of them now indicate receiving the same level of service as before the pandemic on their most recent trip (up 8% from January).
Overall, demand for travel through summer and into fall remains at record post-pandemic levels.
Survey answers were fielded using a national sample randomly drawn from a consumer panel of 1,000 adults.
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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