April heatwave boosts B&B bookings
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The mini-heatwave in late April has helped boost bookings for British B&Bs, according to figures from online booking specialists eviivo.
The company’s quarterly National B&B Index shows a spike in forward bookings for B&Bs across the UK for both of the May bank holiday weekends, up 4.4% on last year.
Ed Goldswain, marketing director at eviivo, said: "The May bank holiday is thought to date back to Roman times as a festival honouring the summer season.
“After, quite literally, a beast of a winter, what better way to see in the summer with a break at one of the country’s iconic, family-run B&Bs – a truly traditional British holiday experience."
He said seaside resorts are proving particularly popular over the bank holidays, up 5.7%.
Some of the top performing resorts include Blackpool, Skegness, Lowestoft, Great Yarmouth and Wells-Next-The-Sea.
Booking data was sourced from 6,600 B&Bs UK-wide.
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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