Brits go for the burn
British holidaymakers are putting their health at risk by subjecting themselves to extreme temperatures on holiday, according to new research from teletextholidays.co.uk
Perhaps due to a desire to have the opposite experience to a wet weekend in the UK, an alarming number of people are going for the ‘vindaloo holiday’.
The study, which quizzed over 1,000 people in the spring, found 30 per cent of people would happily subject themselves to temperatures of up to 32C with a brazen six per cent saying their utopia heat is up to 38C.
The most sun starved are those living in the south east and north east of the country with 10 per cent of those locals expressing a preference for sizzling 38C temperatures. West Midlanders are also hot contenders as seven per cent of the region’s residents rate 38C as their preference.
However, it seems Brits are suffering the consequences of their false bravado. Some 53 per cent admitted to burning and 12 per cent have to deal with blistered skin. Some 11 per cent get heat rash and five per cent feel faint after their stint in the sun.
Mark Bell, marketing director of teletextholidays.co.uk, said: “The influx of value holidays means people can now afford to go further afield to more exotic locations with higher temperatures such as Barbados and Mauritius. Sun holidays are really enjoyable but, as with everything, sunbathing needs to be done sensibly and in moderation.”
Meanwhile, a survey of over 1,000 adults on behalf of St John’s Ambulance has found many people are unprepared when they go away.
The study revealed 6 out of 10 can’t call for an ambulance when abroad as they don’t know the number and less than 10 per cent travel with a fully equipped First Aid kit.
The First Aid charity advised holidaymakers to take a note of important phone numbers and to carry a first aid kit with products that are not past their sell-by date.
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