Cruise exhibition stand win by Elmscott
Friday, 20 Nov, 2009
0
Marketing communications agency Elmscott has been commissioned to design a major new exhibition stand for Carnival UK.
Seven Carnival brands – P&O Cruises, Princess Cruises, Cunard, Holland America Line, Costa Cruises, Carnival and Yachts of Seabourn – will be brought together for the Daily Telegraph Cruise Show at London’s Olympia in March.
P&O Cruises’ head of brand marketing Philip Price said: “The demographics of the cruise market have changed significantly in recent years, attracting a wider age range of customers who are attracted to the many different cruising experiences on offer.
“By combining the seven distinct Carnival UK brands, we aim to bring these different experiences to life under one roof.”
Elmscott won the business in a four-way pitch to create an environment which ensured that all the brands are clearly differentiated, while promoting the premium quality and experiences of the holidays.
Head of creative Darren Kefford said: “After carefully studying the seven individual brand offerings our goal was to then bring the personality and diversity of them to life. Our ‘cruise experience’ solution is created to truly reflect and portray the variety of cruises available from the group.”
Phil Davies
Have your say Cancel reply
Most Read
TRAINING & COMPETITION
Posting....
Skip to toolbar
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...
Subscribe/Login to Travel Mole Newsletter
Travel Mole Newsletter is a subscriber only travel trade news publication. If you are receiving this message, simply enter your email address to sign in or register if you are not. In order to display the B2B travel content that meets your business needs, we need to know who are and what are your business needs. ITR is free to our subscribers.
































Global tourism exceeds 1.5 billion travelers announces UN-Tourism
Qatar Airways offers reduced timetable to over 60 destinations
WTTC global tourism reached record economic impact of 11 trillion in 2025
Hands In, UATP join forces for airline multi-card payments
Overseas travelers to the United States declined by 2.5% in 2025