Elegant Resorts launches scheme to win trust of wary consumers
Upmarket tour operator Elegant Resorts has launched a new booking initiative in a move to rebuild shattered consumer confidence.
Managing Director Lisa Fitzell said it was imperative for the industry to "build back trust" with the travelling public.
Under the Elegant Promise scheme, the company will offer increased flexibility and booking conditions including a pledge of a full refund on cancellations up to 30 days before departure.
There will also be no amendment fees on changes up to 14 days before departure and a price match promise, while final balances do not need to be paid until four weeks before departure, falling to 14 days with selected partners.
"We want to reassure our clients that when they book with us their holidays, health and money are safe and protected," Fitzell said.
"The travel industry needs to build back trust after such chaotic and uncertain times. With the promise of a vaccine, new destinations being added to the travel corridors list and a more flexible way to book, the future is beginning to look brighter."
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
France prepares for a massive strike across all transports on September 18
Turkish tourism stalls due to soaring prices for accommodation and food
CCS Insight: eSIMs ready to take the travel world by storm
Germany new European Entry/Exit System limited to a single airport on October 12, 2025
Airlines suspend Madagascar services following unrest and army revolt