Families priced out by high attraction prices
Nine in 10 British families feel they are being priced out of visitor attractions both at home and overseas, according to new research.
A survey of 1,000 British families by MyVoucherCodes found a day out for a family of four costs an average of £222.21 at ticketed attractions.
Nearly half (46%) of families said they will be having only one day out at a paid attraction this summer, 20% will go to two, and 6% to three, but 23% will visit no attractions at all.
On top of the ticket price, families expect to spend an average of £36.80 on petrol and parking, £46 on lunch in the attraction and £32 on snacks and drinks.
The study also looked at price rises at key UK and overseas attractions and found the largest increase has been at Chessington World of Adventures, where the cost of tickets for a family of four has risen 165% since 2008 to £228.
Blackpool Tower has seen the second highest increase, rising from 161% to £120 today, and Thorpe Park saw the third highest increase of 150% to £220.
In Orlando, meanwhile, the cost of a family ticket for Universal Studios has risen by 129% compared to 60% at the Magic Kingdom at Walt Disney World.
To see the full list of UK attractions as well as how prices have changed in the US, Europe and Asia, click here.
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Qatar Airways offers flexible payment options for European travellers
Phocuswright reveals the world's largest travel markets in volume in 2025
Airlines suspend Madagascar services following unrest and army revolt
Digital Travel Reporter of the Mirror totally seduced by HotelPlanner AI Travel Agent
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports