Flybe makes move on Amsterdam
Flybe is to launch a range of routes from the UK to Amsterdam starting with a connection from Southampton.
It is the first of a number of new routes to the Dutch hub to be unveiled in the coming weeks, the airline said.
The low fares regional carrier plans to challenge existing carriers by claiming to cut fares by up to 50%.
The Southampton-Amsterdam routes starts on September 11 with prices starting at £24.99 one-way including taxes and charges.
The airline is to run a twice-daily frequency, claiming to undercut Bmi Regional and Scotairways on the route.
Meanwhile, Flybe is to increase capacity on Southampton-Edinburgh by deploying a new Embraer 195 on the route.
The Amsterdam launch follows Flybe’s plans to serve Hanover and Dusseldorf from Southampton this winter, as previously reported by TravelMole.
Flybe chief commercial officer Mike Rutter said: “We are in direct competition with Bmi and Scotairways on this route but with a frequent daily service and fares which significantly undercut the competition, we are extremely confident that this route will provide hugely successful.
“This announcement, coupled with our intention to utilise the Embraer 195 on the Southampton-edinburgh route, highlights our continued investment in Southampton and proves our long-term commitment to the region.”
Report by Phil Davies
Phil Davies
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Phocuswright reveals the world's largest travel markets in volume in 2025
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
Singapore to forbid entry to undesirable travelers with new no-boarding directive
Euromonitor International unveils world’s top 100 city destinations for 2025