Hooters’ takes a chance on Vegas

Thursday, 06 Feb, 2006 0

Hooters, whose trademark is spicy chicken wings served by busty waitresses, opened its first casino and hotel just off the Las Vegas Strip.

The so called “delightfully tacky, yet unrefined” chain opened the first of its international outlets in Clearwater, Fla., in 1983.

The Vegas property is a 696-room hotel with nine restaurants/bars. It’s a makeover of the old Hotel San Remo.

Owners say the Hooters’ will draw from a customer base of about  61 million annual visitors at the chain’s 400 restaurants in the US, Canada, Europe, South America, Asia and the Caribbean.

Hooters main audience is usually viewed as mostly married men aged 25 to 54.

It’s sometimes not recognized but Hooter’s also has its own airline, based in Atlanta.

Report by David Wilkening



 

profileimage

David



Most Read

Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know

Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham

Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago

Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research

Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact

Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference

Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role

Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal

Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination

Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness

Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future

Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
TRAINING & COMPETITION
Skip to toolbar
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...