Hoseasons reports sales surge as consumers plot domestic breaks
Domestic operators Hoseasons and cottages.com have reported a sales surge as consumers plot spring and summer breaks close to home.
The sister brands claim bookings have climbed 10% for peak summer breaks compared to the same period last year while sales during the May half term school holidays have jumped 39%.
Sales through agents meanwhile have rocketed 77%, the operators said.
Chief Commercial Officer of parent company Awaze, Simon Altham, predicted the domestic market is set for a strong year.
"Following recent Government announcements, online summer searches have surged as people look to guarantee their peak season break this year, with many clearly motivated by being locked down at home and needing something to look forward to," he said.
"This situation is different from the first lockdown in 2020, when we saw an immediate drop in searches, as people were unsure when they would next be able to take a break.
"It is clear from our data that holidaymakers are feeling much more confident about things returning to normal by the Spring, following the Prime Minister’s recent comments about the ‘end being in sight’ – and this is inspiring them to look and book now.
He forecast rising demand as spring draws closer.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Phocuswright reveals the world's largest travel markets in volume in 2025
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Singapore to forbid entry to undesirable travelers with new no-boarding directive
Euromonitor International unveils world’s top 100 city destinations for 2025