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Intrepid launches carbon labelling
Intrepid Travel is adding carbon labels to more than 500 itineraries.
It includes its top 100 trips, with plans to continue measuring emissions of every trip.
These labels appear on the individual tour pages on the company’s website.
They will tell travellers the carbon footprint of each tour, giving them greater transparency on their carbon footprint.
Now displayed on over half of Intrepid’s trip pages, the carbon label will show the total CO2-e of the trip per traveller, per day.
It identifies the different components contributing to the overall carbon footprint, including accommodation, transport, food, activities, and local office emissions and waste.
A 15% contingency is then added to each trip’s total emissions, to account for anything unintentionally missing.
The calculation process was developed in line with the requirements set by Climate Active.
This is an ongoing partnership between the Australian government and corporations to drive voluntary climate action.
These labels will help educate travellers on their own carbon footprint and make it easier for them to understand their impact.
“With carbon labelling, we can increase customers’ understanding of their footprint,” said Sara King, GM of Purpose for Intrepid Travel.
Intrepid wants ‘this level of measurement and transparency to become an industry standard.’
Intrepid also remains committed to developing lower carbon itineraries.
In 2024, they will have approximately 4,000 fewer flights on trips (compared to 2023) and will be discontinuing all scenic flights.
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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