Last minute travel on rise

Sunday, 31 Aug, 2004 0

Last minute travel is a trend that’s here to stay. And Site59.com wants travel agents to know about it.

“In the past, we haven’t done a lot of marketing to agents, but we recently stepped up our education efforts for them,” said Siobhan Foley, vice president of marketing.

The site devoted to last minute travel since it was founded in 2000 has a special site for agents who want to handle client requests.

“There’s no charge and it’s available through GDS. It’s a more streamlined site because agents obviously already have travel expertise,” said Ms Foley.

Agent59, the site for agents, has seen 300% growth this year over last year.

She said last minute travel has been a trend that has gotten stronger in the past few years.

For domestic travel, users of Site59 can give only three hours notice, or five hours for international trips.

The key to last minute travel: be flexible. Also, popular areas with multiple flights are generally less expensive.

About two-thirds of US adults plan their vacations within two weeks of departure, according to the Travel Industry Association.

The top last minute travel markets, according to Site59, are:

San Francisco, Miami, Las Vegas, New York, Los Angeles, New Orleans, Chicago, Orlando, Minneapolis, and Memphis.

Report by David Wilkening



 

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