National Car Rental announces MLB sponsorship deals
Friday, 25 Apr, 2016
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National Car Rental has announced a slew of sponsorship deals after signing agreements with major league baseball’s Houston Astros, Baltimore Orioles, Texas Rangers and Chicago White Sox.
It becomes the official car rental provider for all four teams.
National’s stable of MLB partners also includes the St. Louis Cardinals, Los Angeles Angels, New York Mets and Kansas City Royals.
The new agreements extend National’s partnerships through the 2020 season.
"We’re passionate about baseball and are excited to grow our involvement in ‘America’s pastime,’" said Rob Connors, vice president of brand marketing for National.
"We are honored to support these fantastic teams as their official car rental partner and look forward to celebrating a great season ahead with their fans."
The company will have signage displayed in the stadiums during games and special rates are offered to the players, staff and coaches of each team.
In addition the company is launching a new radio ad campaign in each of the team’s markets called ‘A Control Enthusiast’s Guide to Baseball’ which is voiced by ‘Seinfield’ actor Patrick Warburton.
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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