Neilson Chooses Sell-It Suite For New Transactional Web Site

Neilson, a member of the Thomas Cook Group has selected RWA’s Sell-It Suite to provide powerful online browsing, searching and booking facilities for its customers.

The selection of Sell-It Suite follows an extensive RFP and selection process run by the Thomas Cook Group. The RFP was issued to 3 companies. Commenting on the process and Sell-It Suite’s ultimate selection, Pete Tyler MD of Neilson stated, “We chose RWA’s Sell-It Suite because it was the only solution that provided us with what we were seeking – namely a powerful, flexible and reliable means of enabling our customers to find a holiday of their choice and then book it. Sell-It’s unique holiday browse capability and easy-to-use booking screens will ensure that our customers can browse and book with confidence.”

Sell-It Suite will receive product inventory and pricing from Thomas Cook’s TOS reservation system, enrich it with additional product attributes e.g. marketing types, combine it with existing brochure content and provide visitors to the Neilson web site with a natural and easy way of browsing and booking the extensive range of holidays that Neilson offers. This new “transactional” web site will be seamlessly integrated with the existing Neilson site to provide a new site offering excellent brochure content, pre and post holiday ‘experience’ facilities and reliable online browsing and booking.

Commenting on this announcement, Mark Bradbury, Director of Business Development at RWA stated, “We are delighted that Thomas Cook has selected to use Sell-It Suite for Neilson. Neilson is a highly respected brand and we are already working closely with Pete and his team on this project. The new transactional web site will be a great example of how Sell-It Suite can be used to provide easy-to-use, compelling browsing and booking capabilities for existing Tour Operator web sites.”

About Sell-It Suite

Sell-It Suite provides powerful and flexible sales and distribution capabilities that were once only available to the very largest of Tour Operators. Sell-It Suite’s unique offers browsing functionality allows Tour Operators to showcase all their available holiday offers, and lets potential customers browse through these in a way which is most natural and convenient for them. Sell-It Suite’s robust, reliable online booking engine enables agencies or direct customers to book with confidence. For further information see: www.sell-it-suite.com

Notes to Editors
About Neilson

Neilson is a leading active holiday company in the UK, synonymous with great service and excellent holidays delivered by the specialists. With more than 25 years experience in providing water sports, mountain biking and winter sports holidays, Neilson is committed to providing the best choice of resorts and service of the highest standards. Neilson operates 3 ‘Yachting’ bases in Greece and Croatia, together with 9 ‘Active’ centres across the Mediterranean and Caribbean. A selection of dinghy sailing, windsurfing, diving, mountain biking, walking and yacht charters are provided across these centres. Neilson ‘Beachplus’ Clubs is a new product in the Neilson portfolio, designed for the guest seeking a ‘softer’ style of active holiday. There is currently three Neilson Beachplus Clubs in Greece and Turkey. All ‘Active’ and ‘Beachplus’ centres are RYA approved training centres, meaning they meet the recommended standards for safety, equipment, instruction, facilities and staff ratios. Throughout the winter season, Neilson operates skiing and snowboarding holidays to more than 60 resorts throughout Europe, the USA and Canada. Visit www.neilson.com for further information.

For more information please contact:

Pete Tyler Managing Director – Neilson Active Holidays Tel. +44 (0)1273 666101 or email [email protected]

About RWA Ltd.

RWA Ltd. is a travel technology and solutions company specialising in helping Tour Operators and Intermediaries with product sales and distribution. Approximately 60% of the current UK ViewData traffic is routed and managed by RWA solutions. RWA is actively involved in TOWARD Europe and is working with the TTI on XML standards for product distribution. The Sell-It Suite family of solutions is a product of the combination of RWA’s many years of experience working with Tour Operators and the high level of technical expertise gained through work with the largest companies in both the Travel and Finance industry sectors. For further information see: www.rwa-net.co.uk

For more information please contact:

Mark Bradbury Director – Business Development, RWA Limited Tel. +44 (0)29 2081 5050 or email [email protected]