New ruling lets US airlines back out of mispriced fares
Mistake fares offering ridiculously low prices due to human error or an IT glitch look to be a thing of the past, after a new Department of Transportation ruling allowing airlines to back out of pricing errors.
"The Assistant General Counsel has decided not to enforce section 399.88 with respect to mistaken fares while the Department completes the aforementioned rule-making process," the DOT said.
This reverses the official policy that forced airlines to honour ultra-low fares published in error.
The most famous instances include $6.90 round trips on Delta in 2013 and $450 for a business-class ticket from Washington D.C. to Beijing on American Airlines.
However the latest snafu, a technical loophole offering £50 first-class flights from Heathrow to Newark in February, was likely the biggest reason for the rule change, according to George Haskell, founder and CEO of Flight Fishing, a website that tracks discounts and promotional air fares.
The DOT acknowledged many of the fares booked with United were ‘bad faith’ transactions, where customers deliberately changed their home location to Denmark in order to get the mistake fare.
While the DOT ruling no longer requires airlines to honor mistakes, it does force them to reimburse customers for other related expenses.
The ruling says airlines should refund all consumers for ‘verifiable out-of-pocket expenses’ made in reliance upon the ticket purchase, in addition to refunding the purchase price of the ticket.
"These expenses include, but are not limited to, non-refundable hotel reservations, destination tour packages or activities and cancellation fees," it says.
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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