Not Just Travel sees four-fold increase in Christmas Day sales
Not Just Travel says it saw a four-fold increase in bookings on Christmas Day compared to last year.
Bookings to Lapland for next Christmas were up 50% while Majorca was the most popular destination overall.
Cruises accounted for 20% of all sales on Boxing Day, said Not Just Travel co-founder Steve Witt, although domestic holidays were the best sellers overall.
Not Just Travel booking statistics:
Top destinations:
1 Lapland
2 USA
3 Spain
4 Maldives
5 Turkey
6 UAE
7 Greece
8 Italy
9 Indonesia
10 Caribbean
Boxing Day Sales:
* 20% of bookings were cruise
* 40% long haul
* 20% short haul
* UK holidays was number one destination
* Followed by Cape Verde and Turkey
* Average booking value was £2305
Have your say Cancel reply
Subscribe/Login to Travel Mole Newsletter
Travel Mole Newsletter is a subscriber only travel trade news publication. If you are receiving this message, simply enter your email address to sign in or register if you are not. In order to display the B2B travel content that meets your business needs, we need to know who are and what are your business needs. ITR is free to our subscribers.
































Qatar Airways offers reduced timetable to over 60 destinations
Hands In, UATP join forces for airline multi-card payments
AirlineRatings reveals world's safest airline rankings for 2026
Vietnam warns airlines of possible flight reductions amid jet fuel shortages
Fliggy opens AI-powered travel bookings and developer tools