On the Beach airing Christmas TV ads
On the Beach is launching a new summer 2022 TV campaign, which is set to air on Christmas Day.
Created by Quiet Storm, the ads will air with a ‘roadblock’ launch at 9.15pm across all major stations (ITV, ITV2, Channel 4 and Channel 5).
It features a voiceover from Sir Trevor McDonald with the words "And now an update from On the Beach. The most wonderful time of the year is actually just around the corner. So stay tuned, and happy holidaying."
The campaign also launches brand new customer offers from On the Beach: Free fast track security with all package holidays, and free airport lounge access with all four and five-star bookings.
The multimillion pound campaign will also include out-of-home, video-on-demand, radio, digital and social adverts.
Along with the main brand TV ad, the campaign also features two standalone TV and online ads, which focus on the airport fast track and airport lounge access perks.
Zoe Harris, ‘‹’‹Chief Marketing and Customer Officer at On the Beach, says: "We’re thrilled to have created these ads with Quiet Storm to show the pure joy and celebration that comes with our annual stint in the sun."
"On the Beach absolutely gets just what a holiday means to our customers – more so than ever after two Covid-disrupted years."
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Phocuswright reveals the world's largest travel markets in volume in 2025
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Skyscanner reveals major travel trends 2026 at ITB Asia
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
In Italy, the Meloni government congratulates itself for its tourism achievements