PATA sets date for second UK Exchange
This year’s inaugural event saw more than 50 Asia Pacific travel and tourism brands meet over 120 UK agents and sellers.
The one-day Exchange will again operate on an appointments system, giving UK-based agents and buyers the opportunity to meet key sellers from the Asia Pacific region in one manageable forum.
PATA UK Chapter executive director Ian Hawkes said: “Everyone associated with the inaugural PATA Exchange felt it marked an important initiative in bringing together tourist boards, hotel chains, tour operators and ground agents with the UK travel trade.
Ian Mills, of Langham Hotels International, said: “The timing of the PATA Exchange – straight after ITB – is key and a large part of the event’s success. This is an excellent initiative for those unable to attend ITB and we will definitely be there again in 2010.”
Entry for PATA members and non-members attending in a buying capacity is free.
PATA Exchange takes place at Australia House in London on Monday, March 15.
by Phil Davies
Phil Davies
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