Phuket real estate firm estabishes hospitality group
Phuket real estate developer Utopia Corporation is entering the Asia Pacific hotel sector.
It presents a fully integrated hospitality ecosystem through the creation of a new hotel brand with a lifestyle focus.
Utopia Hospitality Group (UHG) has been established to operate hotels and resorts.
Under the umbrella of UHG, lifestyle hotel and resort brands will offer new travel experiences under midscale aparthotel, upscale lifestyle resorts, and ultra-luxury hotels.
UHG will operate several new hotels including rebranding and renovation from 2022 onwards.
"UHG was born with a strong vision and a bold idea, breaking the old rules to lead everyone to create a different lifestyle experience. This will completely transform the world of hospitality and tourism," said Hachi Yin, CEO and founder of Utopia Corporation.
UHG plans to launch its new midscale aparthotel brand in Q1 2022 and open its first property in Q4 2022.
A second partner, a high-end fashion ultra-luxury brand will also be unveiled in Q2 2022.
The upscale lifestyle resort brand is set to launch in Q1 2023, and of these will be in Phuket.
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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