Priceline to buy Kayak

Sunday, 09 Nov, 2012 0

Kayak is being bought by rival Priceline just months after going public.

Priceline has agreed to pay $1.8 billion in cash and stock for the company, making this the largest acquisition in Priceline’s history.

The deal is expected to be completed at the end of the first quarter of 2013.

In a statement, Priceline said Kayak’s management team will continue to manage the operations independently.

"Kayak has built a strong brand in online travel research and their track record of profitable growth is demonstrative of their popularity with consumers and value to advertisers," said Priceline Group president and CEO Jeffery H. Boyd.

"Kayak also has world class technology and a tradition of innovation in building great user interfaces across multiple platforms and devices. We believe we can be helpful with KAYAK’s plans to build a global online travel brand."

Kayak was started by Paul English and Steve Hafner eight years ago.

"The Priceline Group’s global reach and expertise will accelerate our growth and help us further develop as a company," said Hafner.

 



 

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Bev

Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.



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