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Ritz-Carlton Yacht backer buying Sea Cloud Cruises
Sea Cloud Cruises is getting a new owner.
The Yacht Portfolio, which is the backer of the Ritz-Carlson Yacht Collection cruise startup agreed in principle to acquire Sea Cloud Cruises and its three ships.
They are are the historic Sea Cloud, Sea Cloud II and the new Sea Cloud Spirit.
"Sea Cloud offers such a unique, environmentally-friendly experience in the cruise space, which aligns well with our continued focus on building a strong portfolio of niche luxury brands," said Douglas Prothero, CEO of The Yacht Portfolio,.
"We look forward to completing a transaction with the Sea Cloud team and supporting the brand’s next phase of growth in the luxury cruise space."
Sea Cloud’s itineraries will continue as planned and it will cotinue operating out of its Hamburg HQ.
"We are pleased that The Yacht Portfolio will strengthen Sea Cloud’s market position. The course is set for many more years of successful international marketing and further company and fleet growth," said Hermann Ebel, managing director of Sea Cloud Cruises.
The Ritz-Carlton Yacht Collection is set-to launch in three months.
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