Rooms for 90 minutes to watch World Cup

Monday, 12 May, 2006 0

Travelodge is to let football fans book rooms for 90 minutes for £10 so they don’t miss England World Cup games.

The deal is aimed at an estimated nine million commuters on the road who would otherwise be likely to miss crucial matches.

The 90-minute reservations will be available at more than 150 roadside properties in England, Scotland and Wales during England World Cup games, including quarter finals, semi-final and the final should the team reach that stage.

The budget chain’s research of 1,000 people found that a quarter of UK motorists will be driving for at least one of the England group games. Thirty two per cent said they would take a diversion to a pub showing football, 19% would go to the nearest friend or relative’s house, and 2.9 million would watch through the window of TV retailers.

More than 30% said they would dash home no matter what. Penalty points, road rage or other hazards would be ignored as motorists admitted speeding was the preferred option.

Ninety three per cent saids listening to games on their car radio was no substitute for sitting in front of the TV.

Travelodge operations director Kyle Rowe said: “We know the nation will be doing everything possible to view the England games. with so many fans on the roads during this time, we believe our promotion would be an ideal solution.”

Report by Phil Davies



 

profileimage

Phil Davies



Most Read

Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know

Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham

Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago

Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research

Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact

Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference

Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role

Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal

Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination

Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness

Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future

Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
TRAINING & COMPETITION
Skip to toolbar
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...