SN Brussels / Virgin Express merger imminent

Wednesday, 17 Sep, 2004 0

Sir Richard Branson’s Virgin Express airline is reportedly on the verge of completing a merger with SN Brussels, after talks that have lasted more than a year.

 

According to the Financial Times, the deal has been agreed by the major shareholders of SN Brussels and will be considered by the board of Virgin Express next week.

 

If the deal goes ahead, the newspaper reports, SN Airholding II, the company that already owns 92 per cent of SB Brussels, will control 100 per cent of Virgin Express. Virgin Sky Investments, for its part, will then get a stake in SN Airholding II – the FT suggests the stake will be 29.9 per cent.

 

The newspaper predicts that the two carriers will maintain their distinct brands, offering different products, while there will be “some rationalisation” on routes that both airlines currently operate.

 

Report by Tim Gillett, News From Abroad Ltd



 



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