Sol Meliá appoints Active Hotels as online reservations provider
Cambridge UK – Active Hotels, a leading provider of online reservations to the European hotel industry, has been appointed as online reservation provider for Sol Meliá, the largest resort hotel chain in the world. Sol Meliá has 350 hotels across Europe and South America and is one of the top 10 hotel groups in the world.
Sol Meliá has actively sought to develop a strong presence on the Internet and this agreement with Active Hotels will further strengthen the group’s global visibility. Already the No.1 online reservation provider in the UK and France, Active Hotels will deliver confirmed guaranteed reservations to Sol Meliá’s 250 European hotels through its online distribution system which is accessed by a global audience of over 6 million Internet users each month.
David Orensanz, Reservation Systems Director, Sol Meliá, says, “We are delighted to be working with Active Hotels. They have designed this Central Reservation System integration to meet our specifications to ensure the smooth implementation of their online reservation system. Through our partnership with Active Hotels, we hope to increase the volume of guests originating from the UK, a key business and tourism provider for the Spanish economy. Sol Meliá is pleased to align our online growth strategy with Active Hotels’ increasing success in Europe.”
Séverine Philardeau, of Active Hotels, comments, “Our partnership with Sol Meliá further strengthens our offering in the European hotel market, providing our customers with excellent coverage in the Spanish market. We will integrate directly with Sol Meliá’s Central Reservation System, enabling all Sol Meliá hotels to operate on our system without the need to update their availability or rates on an individual basis. Active Hotels expects to make a significant contribution to the volume of online reservations delivered to Sol Meliá properties over the coming months.”
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