South American amigos: All for one and one for all
The national tourism offices of Argentina, Chile and Colombia will launch a joint marketing effort focused on Australia this year.
In a collaborative first, the three tourism bureaus will visit Australia in August together with 30 South American representatives including key cities, hotels and leading tourism attractions.
During the campaign, Argentina, Chile and Colombia will stage events in Sydney, Melbourne and Brisbane to present their countries’ latest tourism news to wholesalers, travel agents, industry partners and media.
"In 2012 Australia is a growth market for us and one which will continue to build," said Carolina Valenzuela of Turismo Chile.
"We are coming to Australia in response to demand from Australian wholesalers and travel agents now seeking more and different information about how to package and sell travel opportunities to more of South America."
Events will be held on August 20, Sydney Ivy Room; August 22, Intercontinental Rialto Melbourne and August 23, Hilton Brisbane.
Ian Jarrett
Have your say Cancel reply
Subscribe/Login to Travel Mole Newsletter
Travel Mole Newsletter is a subscriber only travel trade news publication. If you are receiving this message, simply enter your email address to sign in or register if you are not. In order to display the B2B travel content that meets your business needs, we need to know who are and what are your business needs. ITR is free to our subscribers.






























CCS Insight: eSIMs ready to take the travel world by storm
Germany new European Entry/Exit System limited to a single airport on October 12, 2025
Airlines suspend Madagascar services following unrest and army revolt
Qatar Airways offers flexible payment options for European travellers
Air Mauritius reduces frequencies to Europe and Asia for the holiday season